Sanrio Announces Upcoming Fragaria Memories Events

Sanrio has made six major announcements for its new multimedia project, Fragaria Memories. They’re mostly focused on the music scene at the moment. [Thanks, PR Times!]

Here are the six announcements from Sanrio in regards to Fragaria Memories:

1. The first original music video, “Ever Red,” which features characters from Red Bouquet.
2. A voiced drama CD will come out sometime in Winter 2024
3. Goods will start appearing in Animate stores from January 2024.
4. It will have an upcoming collaboration with Joysound, a karaoke company.
5. It is working on an upcoming 3DCG live concert.
6. There will be a stage play.

The Red Bouquet “Ever Red” music video is already on YouTube. As of the time of writing, Sanrio uploaded it 19 hours ago, and it has already accumulated close to 95,000 views. As for the drama CD, it will feature a story told from three perspectives. The three perspectives are the three Bouquets. 

Fragaria Memories is a multimedia project from Sanrio that features summoned knights called Fragarias who serve a Lord (a Sanrio mascot). The mascots summoned them in order to save the world. Many people compared this to Twisted Wonderland when Sanrio first announced the project.

The comparison is mainly from the perceived similarities between the two due to the concept of anthropomorphizing characters from popular media or franchises aimed at children. However, it’s unclear if Fragaria Memorie will have a similar vibe in terms of content.

More information on the above Fragaria Memories collaborations and works will appear in the near future.